Device Optimisation The recent breakthroughs in the development of smartphones and tablets have made them an increasingly popular platform for viewing content on the internet and it can no longer be ignored that audiences viewing from their mobile devices contributes a major part in website traffic. It is now a…
SEO Wirral
The Basics of On-Page SEO – part 2
HTML Title Tags The title tag of the webpage is one of the most important elements for Search Engine Optimization. The title tag acts like a signboard for Search Engine Crawlers like Googlebot to identify and determine the title and theme of the webpage. The title tag is based on…
The Basics of On-Page SEO – part 1
On-page Search Engine Optimisation is an important aspect in getting the webpage ranked in the Google Search Results. On-Page SEO should be a priority because the elements are within the website and the factors can be controlled by the website owner or web developer. On-page optimisation has several factors including…
The Importance of Keywords in SEO – Part 3
Keywords and Your Content Keywords can define your content but it should not necessarily dictate the direction of your content and subject. Just conjuring up any keyword and stuffing it on your web page can have more negative effects as Google highly discourages keyword stuffing. There are some fundamental rules…
The Importance of Keywords in SEO – Part 2
Keywords and Your Target Audience – continued So how do the Keyword and its search volume and difficulty allow you to target your customers? The metrics can help you determine the trends of searches and queries and it can also allow you to create specific content that is targeted to…
The Importance of Keywords in SEO – Part 1
Every time you talk about Search Engine Optimisation the term “keywords” is always present in the conversation. It is an important aspect of SEO and many SEO Specialist and SEO Managers still debate on exactly how important exactly are the keywords are and how they affect driving traffic and improve…
SEO Blog Posts
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The Fundamentals of SEO – Part 3
(continued from part 1 and part 2) 4. Using Keywords Keywords are important but should not be your primary basis for creating content. Stuffing too many keywords into your webpage can make it unnatural and may be counterproductive to your goals. Google recommends creating content that provides relevant information to…
The Fundamentals of SEO – Part 2
How do Search Engines find a Website? Search Engine algorithm changes from time to time to help improve the relevance of the search results and Search Engines like Google rarely provide in-depth mechanics on how exactly it ranks its results. Google does provide a set of guidelines to help its…
The Fundamentals of SEO – Part 1
SEO or Search Engine Optimization is a common term used whenever someone talks about blogs, articles, and websites. So, What is Search Engine Optimization? SEO is a broad subject that aims to improve the visibility of the website in search engine rankings and help increase organic traffic. SEO is often…
Basics of SEO
Search engine optimization or SEO is used to explain accepted methods or techniques used to improve the organic ranking of a website on search engines. With millions of websites on display in every keyword, search engine optimization (SEO) is very important because it helps you find the right keywords for…
What Is SEO
SEO stands for Search Engine Optimisation. It is the process of trying to get a website higher up on Google. Based on our understanding of what Google looks for when decide which websites should appear high up. SEO can be broken down into two parts. Onsite SEO which is things…
Onsite SEO vs Offsite SEO?
What are they? Which is more important? What gets you rankings? Onsite SEO or On-Page SEO are things you do to your own website to improve your search engine rankings. Including making your site more search engine friendly, adding keywords to pages and linking related pages together. Offsite SEO is…